Hi. Thank you for visiting my site. I'm John Sheridan. I find the most joy when working in diverse teams to create memorable experiences. I'm a designer who utilizes research to develop design solutions to the specific needs of consumers. I ask a substantial amount of questions to find credible solutions while considering the needs and wants of a product's target audience. I'm an empath who enjoys working with passionate people. Previously, I started an LLC back in 2015 to do just that. Incremental began as an answer to the creative needs of therapists, mental health practitioners & non-profits. During this time I was working full-time at Waterous, designing digital products, branding, magazine advertisements, tradeshow graphics - you name it, I wanted to push pixels around to make it. Most recently I was a Senior UX/UI Designer at Modern Climate/Ackmann & Dickenson where I collaborated with a lot of good people to create digital products for Toyota, Carlson Wagonlit Travel, GED Testing Services, ReachLocal, and NorthStarMLS; to name a few.